Test campaign for Bollinger's 007 Facebook promo used fan art
Put this in the 'whoops' or 'lazy' category, depending on your level of cynicism.
A marketing firm working to create a 007 themed campaign for Bollinger to tie-in the 50th anniversary of James Bond as well as the upcoming film "Skyfall", used art from a fan created poster in their imagery for a Facebook promotion.
Seen below is the fan art poster created by Marcos Kontze and uploaded to Flickr on 9th November 2011.
Below is a snippet of the Facebook campaign created by Facundo Pretini, art director & digital. This was uploaded to their portfolio on Shownd.com, but has recently been removed.
Thanks to `@Skyfall007Fan` &`@marketto007` for the alert. Discuss this news here...