Sir Roger Moore promotes IKEA soft toy drive for UNICEF

What's the link between DJ Edith Bowman and former James Bond star Sir Roger Moore?

They're doing their bit to promote IKEA's third annual soft toy campaign which raises money for UNICEF and Save the Children education projects for children around the globe - reports the Daily Record.

For each toy sold until December 24, IKEA donates a £1 to be split equally between the two charities. The UK stores are aiming to raise £275,000 and the celebrities have recorded messages of support.

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