Activision and Vivendi complete merger to form create Activision Blizzard
Vivendi and Activision today announced the completion of the transaction announced on December 2, 2007 to create Activision Blizzard, as the worldâs most profitable pure-play online and console game publisher. Activision Blizzard was formed by combining Activision, one of the worldâs leading independent publishers of interactive entertainment, and Vivendi Games, Vivendi's interactive entertainment business, which includes Blizzard Entertainmentâs® World of Warcraft®, the worldâs #1 subscription-based massively multiplayer online role-playing game. Activision Blizzard will continue to operate as a public company traded on Nasdaq under the ticker ATVI.
Jean Bernard Lévy, CEO of Vivendi, said: âWe have created the world leader in online and console games with this transaction and the combined strengths of the two businesses offer immense growth potential. I am also very confident that, with the new leadership team in place, the new entity is perfectly positioned to take advantage of these rapidly developing markets across the globe.â
René Pénisson, Chairman of Activision Blizzard, added: âWe are delighted that the merger has been completed. We are very excited about the opportunity for Activision Blizzard to create a broader entertainment software platform. We are leaders across North America and Europe and are creating a substantial footprint in the rapidly growing Asian market. We are determined to âthink bigâ!â
âThe completion of this transaction marks the beginning of an important new chapter in the history of interactive entertainment,â said Robert Kotick, President and Chief Executive Officer of Activision Blizzard.âBy combining leaders in mass-market entertainment and subscription-based online games, Activision Blizzard has leading market positions across all categories of the rapidly growing interactive entertainment software industry. With more than 10.7 million subscribers on World of Warcraft®, and with tens of millions of people playing Guitar Hero®, Activision Blizzardâs games are transcending the traditional stereotypes and are more popular as a form of entertainment than ever before. We look forward to building upon our brands to create value for our shareholders, customers and consumers.â
âFrom the beginning, our goal has been to make the best games in the world, and this transaction strengthens our ability to do just that,â said Mike Morhaime, Blizzard Entertainment cofounder and Chief Executive Officer. âAs part of Activision Blizzard weâll have the reach and resources to share our games with an even wider audience - while maintaining the same approach as always to providing high-quality entertainment and services to our players.â
In addition to World of Warcraft®, the #1 subscription-based massively multiplayer online role-playing game, the transaction brings together some of the worldâs leading interactive entertainment franchises including Guitar Hero®, the #1 family entertainment and #1 music-based franchise; Call of Duty®, the #1 first-person action franchise; Tony Hawk, the #1 action sports franchise; Spider-Manâ¢, the #1 Super Hero franchise; Cabelaâs®, the #1 sports hunting franchise; and two of the top-ten kids movie-based franchises, Shrek® and Madagascarâ¢, for calendar year 2005 through 2007 according to the NPD Group, Chart Track and The GFK Group.
The transaction was approved by Activisionâs stockholders at a special stockholder meeting on July 8, 2008 and closed on July 9, 2008.
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